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Technical Specifications for Your JamLoop CTV Campaigns

Overview of specifications Video Ad, Vast tag and Third party Ads tags. Video ads are a powerful way to engage your audience on Connected TV (CTV).

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Site-Served (1st Party) Video Assets

To ensure your creatives run smoothly and look their best on the JamLoop platform, it's essential to adhere to the correct technical specifications. This guide outlines the key requirements for video ads served through our platform.

When you upload video assets directly to the platform, our ad server automatically transcodes them for optimal delivery. To ensure the highest quality, please follow these specifications:

  • Ad Length: Acceptable durations include :15, :30, or Odds lengths less than 30 seconds. . Other longer lengths such as :60 seconds may be accepted upon request. contact [email protected] for assistance

  • File Format: Recommended formats include .mov, .mp4, Apple ProRes 422 HQ, or H.264 codec.

  • Aspect Ratio:

    • Minimum: 1920x1080 (16:9) or 1440x1080 (4:3)

    • Note: Letterboxing or pillarboxing is not permitted.

  • Bitrate: Constant Bitrate (CBR) between 15-30 Mbps, using an MP@ML and 4:2:2 color profile.

  • Framerate: 23.98, 25, or 29.97 fps (must remain constant). Ensure active de-interlacing with no blending.

  • Audio:

    • Channels: 2-channel stereo

    • Codec: PCM or AAC

    • Bitrate: Minimum 192 kbps

    • Bit Depth: 16 or 24 bit

    • Sample Rate: 48kHz


3rd Party Served Ad Tags

If you are using third-party ad tags, ensure they meet the following compatibility requirements:

Supported Tag Format

βœ… VAST tags only (VPAID, MRAID, and JavaScript tags are not supported)

Required Video File Format

  • The video asset referenced in your VAST tag must be in .mp4 format.

Recommended Media Asset Formats

To ensure seamless playback across various devices and connection speeds, providing multiple resolution and bitrate options is recommended:

Resolution

Bitrate

Requirement

960x540px

1024 kbps

βœ… Required

854x480px

1536 kbps

βœ… Required

1920x1080px

2560 kbps

πŸ”Ή Recommended

640x360px

716 kbps

πŸ”Ή Recommended

1920x1080px

12,288 kbps

πŸ”Ή Recommended

3rd Party Tracking

  • βœ… Accepted: Image pixel tracking

  • ❌ Not Supported: JavaScript-based tracking

  • βœ… VAST Tracking Events: All standard VAST events are supported, but VPAID events are not.

    • Note that VAST tags are not supported in the self-serve platform, please contact [email protected] to enable VAST creative.


Ensuring a High-Quality Experience

By following these technical specifications, your CTV ads will deliver a seamless, high-quality experience and effectively reach your target audience.

Have questions or need assistance? Contact our support team at: [email protected].

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