Step five, Creatives, is where you attach the ad that will run on your line. You have three options.
Option 1: Upload a creative
This is the most common option, for when your ad is ready from your production agency or in-house team.
Click Add New Creative and give the file a name.
Confirm the advertiser. The creative is saved under the advertiser you're building the campaign for.
Choose the type: video or VAST tag. Both are supported.
Optionally add a click-through URL and a tracking pixel.
Drag and drop your file, or browse to upload it.
Video files should be MP4. See Video Creative Specs for full requirements.
Uploaded creatives appear in your creative library under the advertiser, and in Creatives in the left-hand menu.
Option 2: Upload creative later
Don't have your ad yet? Select Upload Creative Later. You can still review and save the line, then add the creative before you launch.
Option 3: Launch AdCreator
AdCreator uses AI to build a 15- or 30-second ad for you from static banners or your website URL. See the AdCreator article for details.
Next step: Review, save and clone your line.