Cloning is the fastest way to add a second product to a campaign. This example turns a cloned streaming TV line into an online video (OLV) line.
1. Open the cloned line
On the cloned line, click any edit icon to reopen its details.
2. Rename it
Swap the product in the name (for example, FEP to OLV) and remove Cloned from the end.
3. Set the budget
Give the line its share of the campaign budget. For example, with a $5,000 plan and $3,000 on streaming TV, the remaining $2,000 goes here.
4. Keep or change the flight dates
Keep the same dates to run online video alongside streaming TV for the whole flight.
5. Switch the ad strategy
Under ad strategy, change Streaming TV to Online Video. The line estimate updates right away:
Online video has its own CPM.
The minimum budget is $25.
The TV screen is grayed out, because online video runs only on mobile, desktop and tablet.
6. Check inventory
Instead of the eight streaming TV packages, you get one full list of online video publishers. You can still move any publishers you don't want into the Excluded column.
7. Review and save
Audience, geo and creative carry over from the original line. Review the line and save it. Back on the campaign page, the online video line shows as Created, alongside streaming TV.
Next step: Launch your campaign.