Launch your first streaming TV campaign in about 15 minutes of video. Follow the 11 short steps in order, or jump to the one you need.
Before you start: create your account and check whether you're an agency or advertiser. Agencies build campaigns for several advertisers from one login.
Part 1: Build your first line item
Step 1. Create your first campaign
Choose a goal, Build Awareness or Drive Conversions, then name your campaign and pick the advertiser.
Read more: Campaign Creation Platform Guide
Step 2. Set the budget and flight dates
Name the line, set its budget (streaming TV lines start at $100) and pick your dates. Click Select so your dates stick.
Step 3. Choose your ad strategy
Pick from Streaming TV, Online Video, Display, Pause Ads or Audio, then choose the screens to run on.
Read more: CTV Terms and Definitions
Step 4. Pick your inventory
Start from one of 8 streaming TV packages, from Full Streaming to Specialty Publishers, and exclude any publishers you want to avoid.
Step 5. Build your audience
Build from demographics and interests, retarget site visitors, or target past campaign lines. AND narrows your audience; OR expands it.
Read more: Audience Targeting: AND, OR, and Exclusions
Step 6. Set your geography
Run nationally, or locally by ZIP code, DMA, state, congressional district or a radius around your locations.
Read more: Geo Targeting
Step 7. Add time and frequency caps
Turn off days or time you don't need, and cap how often each household sees your ad (3 times per day by default).
Step 8. Add your creative
Upload an MP4 or VAST tag, build an ad with AdCreator, or choose Upload Creative Later.
Read more: Video Creative Specifications · Generating Creatives with AdCreator · Creative Flight Dates
Part 2: Review and add more lines
Step 9. Review, save and clone
Check every setting on the review page, save the line, then clone it to build your next line faster.
Read more: Campaign Pacing Table
Step 10. Turn a clone into an online video line
Rename the clone, set its budget (online video lines start at $25) and switch the ad strategy to Online Video.
Part 3: Launch
Step 11. Launch your campaign
Check your campaign totals, add a payment method and launch. Then learn how to upload first-party data in the Clean Room and track results on your dashboard.
Read more: Billing & Invoicing for Jamloop Self-Serve · Clean Room Data Upload · Agency Dashboard Overview
Need help?
Chat with us in the app or email [email protected]. See Contact Us for more ways to get support.